Maximum Fairness & Limits

Ethical fashion limits

Fair access for all customers — Sustainable and ethical brands often want every customer to have a fair chance. Cap purchases at 2 per product to prevent hoarding and promote responsible consumption.

Product-level cap Cart warning + checkout Sustainability focus Collection conditions

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Rule configuration

Max 2 per product

yourstore.myshopify.com/checkout

Your Store

Organic Hemp Tote

Eco Collection

Qty: 4

$119.96

Limit exceeded

Fair access: max 2 per person. Remove 2.

Complete order

Why merchants need this

The challenge and how Nex MOQ solves it

The Problem

Without order limits

Your sustainable brand produces in small batches. One customer buys 10 totes, and 8 others get nothing. Your community feels the brand doesn't practice what it preaches about fairness.

This costs you revenue, customers, or compliance — every unprotected order is a risk

The Solution

With Nex MOQ

Set a max quantity of 2 per product. Use AND conditions to scope limits to specific collections — e.g., Collection = "Eco Line" AND Product tag = "limited-run". Customers who try to add more see a friendly "Fair access" message reinforcing your brand values.

Set the rule once — Nex MOQ enforces it at checkout automatically

Takes under 2 minutes